![Hedi Slimane's controversial yet successful rebranding of the venerable Yves Saint Laurent label is not to everyone's taste | The Independent | The Independent Hedi Slimane's controversial yet successful rebranding of the venerable Yves Saint Laurent label is not to everyone's taste | The Independent | The Independent](https://static.independent.co.uk/s3fs-public/thumbnails/image/2014/01/18/18/v2p17yslslimanemodelAPAFPGETT.jpg)
Hedi Slimane's controversial yet successful rebranding of the venerable Yves Saint Laurent label is not to everyone's taste | The Independent | The Independent
What's In A Name: Rebranding Dementia Hits YSL, Pardon SLP - Irenebrination: Notes on Architecture, Art, Fashion, Fashion Law & Technology
![BrightWoreItBefore -ขอบคุณคับบบบ on Twitter: "Fun Facts with BWIB 🪐 Saint Laurent used to be called Yves Saint Laurent which was named after the founder. The brand has renamed to Saint Laurent and BrightWoreItBefore -ขอบคุณคับบบบ on Twitter: "Fun Facts with BWIB 🪐 Saint Laurent used to be called Yves Saint Laurent which was named after the founder. The brand has renamed to Saint Laurent and](https://pbs.twimg.com/media/EmYSebVVMAAOh7K.jpg)
BrightWoreItBefore -ขอบคุณคับบบบ on Twitter: "Fun Facts with BWIB 🪐 Saint Laurent used to be called Yves Saint Laurent which was named after the founder. The brand has renamed to Saint Laurent and
UPCOMING REBRANDING: How's That Yves Saint Laurent Store Coming Along In SoHo?-UPDATED- (The Shophound)
![Facebook fans angry at new YSL logo after Yves Saint Launent rebrands as Saint Laurent Paris | Daily Mail Online Facebook fans angry at new YSL logo after Yves Saint Launent rebrands as Saint Laurent Paris | Daily Mail Online](https://i.dailymail.co.uk/i/pix/2012/07/27/article-2179778-143DC950000005DC-860_306x423.jpg)
Facebook fans angry at new YSL logo after Yves Saint Launent rebrands as Saint Laurent Paris | Daily Mail Online
![Facebook fans angry at new YSL logo after Yves Saint Launent rebrands as Saint Laurent Paris | Daily Mail Online Facebook fans angry at new YSL logo after Yves Saint Launent rebrands as Saint Laurent Paris | Daily Mail Online](https://i.dailymail.co.uk/i/pix/2012/07/27/article-2179778-143E9F7A000005DC-693_634x147.jpg)